Ecommerce ToolsSeller tools for Amazon · Flipkart · Meesho
How to Download Your Amazon Ads Spend Report
Updated
What it is
- Amazon takes your ad cost out of your payments as "Cost of Advertising", but only as a total.
- This report shows how much you spent on ads for each product, so you can see your real profit per SKU.
Amazon is closing the Sponsored ads reports page. From 17 December 2026 new reports can't be created there, and the page is removed on 31 December 2026. Reports move to Amazon's new unified reporting. We'll update this guide when that happens.
Steps
- In Seller Central, open the menu (☰), then go to Marketing → Ads console. It opens advertising.amazon.in.
- Go to Measurement & reporting → Sponsored ads reports.
- Click Create report.
- Set Report category to Sponsored Products.
- Change Report type from Search term to Advertised product.
- Keep Time unit on Summary.
- Change Report period from Last 30 days to the full month you want to check.
- Click Run report. When it's ready, click the download icon next to the report in the list.
Tips
- Always choose the full month. A report that starts mid-month leaves out the ad spend before that date.
- The report shows spend without GST. Your Amazon payments deduct ads including GST.
Check your payments automatically
Questions
Why do I need this if ads are already deducted in my payments?
Payments show only the total ad cost. This report splits it by product, so your profit per SKU is correct.
Do I need a Sponsored Brands report too?
Only if you run Sponsored Brands ads.
Which time unit should I choose?
Summary. It gives one total per product for the month.